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学术讲座
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2017/03/22
A Two Stage Dynamic Model with Non-parametric Learning
Marketing Seminar（2017-02） Title:A Two Stage Dynamic Model with Non-parametric Learning Speaker...
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2017/01/04
婚庆间接消耗与婚庆直接消耗的关系--拉动效应照旧挤出效应?
Marketing Seminar（2017-01） 问题:婚庆间接消耗与婚庆直接消耗的关系--拉动效应照旧挤出效应? 主讲人:...
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2016/12/28
A Big Data Method Using Social Network to Measure Brands Competitio...
Marketing Seminar（2016-23） Title:A Big Data Method Using Social Network to Measure Brands Compe...
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2016/12/21
本土品牌的玻璃天花板：：成因与突破
Marketing Seminar（2016-22） 问题:本土品牌的玻璃天花板：：成因与突破 演讲者:阮晨晗，，北京大学 时间:1...
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2016/12/14
“Buy It Now”: Reactance Effect of the Advertising Slogan
Marketing Seminar（2016-21） Title: “Buy It Now”: Reactance Effect of the Advertising Slogan Sp...
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2016/12/07
Random-Patterned Behaviors and Intrinsic Motivation
Marketing Seminar（2016-20） Title:Random-Patterned Behaviors and Intrinsic Motivation Speaker:Mi...
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2016/11/23
The Randomization Effect: The Influences of Randomized Product Disp...
Marketing Seminar（2016-19） Title: The Randomization Effect: The Influences of Randomized Produc...
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2016/11/21
Witnessing moral violations increases conformity in consumption
Marketing Seminar（2016-18） Title: Witnessing moral violations increases conformity in consumpti...
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2016/11/16
Chasing Diamonds and Crowns: Consumer Limited Attention and Seller ...
Marketing Seminar（2016-17） Title:Chasing Diamonds and Crowns: Consumer Limited Attention and Se...
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2016/11/09
从动态竞争的角度看影戏口碑对票房的影响
Marketing Seminar（2016-16） 问题: 从动态竞争的角度看影戏口碑对票房的影响 演讲者: 贺凯彬，，北京大...
